Karim El Assal
Commercial Vice President
Karim El Assal is currently Misr Italia properties Commercial VP since 2008 his responsibilities have included establishing organizational structures, strategic business plans and objectives for Misr Italia properties. Karim El Assal develops the company annual operational plan, budget, and targets. Additionally, he is responsible for the commercial sector, which includes sales, marketing, customer service, call center, operations and development, human resources, contracts, and delivery. He has tactically supported the brand’s strategic real estate plans for the past several years, helping to strengthen the company growth and success in the market.
Karim El Assal was able to carry out various challenging assignments within the company in asset management, research, investment strategies, transactions, corporates sales, direct sales, marketing, contracts, and human resources. By working alongside top managers, he gained the necessary expertise to enable him to help lead the company.
Karim El Assal obtained his a Bachelor of Science in Management from the German University in Cairo in 2008 with a double major in Marketing and Strategic Management.